Below you'll find a list of all posts that have been categorized as “New WeChat features”
Tencent said they wouldn’t participate in the “Red packets” (红包 / Hongbao) war this year (they didn’t spend a dime giving away money to users) …well, they won it anyway! Key highlights: 14.2 billion red packets sent in 24 hours, 76% year over year growth 760,000 were sent in 1 second Guangdong is the province which sent the largest number of …
There was a lot of buzz this week over the launch of WeChat mini program. Everyone from TechCrunch to Forbes keep praising the new Tencent feature. Mashable even describes mini-programs as “beating Google to the punch”. Let’s see why these assumptions are all deeply, deeply flawed… What’s the hype? So what’s the promise of WeChat mini-programs? Enabling you to access applications …
The WeChat analytics website Newrank just released a new survey of 1,032 social media account operators (“Self-media” or “自媒体”) in China. Who are they? How much do they make? How do they generate revenue? All of the answers are below! Who are they? The survey reveals that social media account operators in China are: Majority male (74.1%) Pretty new to …
New WeChat Data just released! Here are some highlights: Daily Active Users reaches 768 million, a 35% YOY increase Average users send 74 WeChat messages per day US the the favorite travel destination for WeChat users Average users takes 5900 steps per day Average users send out 28 red envelopes Average uses’ monthly red envelope amount is 580RMB
2016 is drawing to an end. Here is Chinese digital year in review 2016. 2016 is the year of live streaming Uber China lost the war against Chinese taxi hailing company Didi. Apple’s iPhone market share drops to 7%. WeChat fails to expand to international market. WeChat and Alibaba had another red envelope war during the Chinese new year Chinese …
Weibo is dead? That’s the most common misconception in social media in China. Weibo has been showing very healthy signs of growth as of Q3 2016: MAU grew 34% year-over-year! So, who are the largest accounts on Weibo, and how did they do it? Let’s have a look! Weibo as an e-commerce platform Everyone heard about WeChat Pay, WeChat shops …
Last week, Alipay released a new feature called Circle (圈子). Within hours of its launch, female students started to post sexually explicit pictures to get comments from wealthy users with high credit score. The feature immediately got huge media attention and triggered discussions on all social medias. Alipay later apologized for its wrongdoing after facing criticism from the Chinese government. Interestingly, …
WeChat will soon launch pay-to-read feature Tencent has recently been testing a new feature which allows authors to post a preview of their article, and request readers to pay in order to read the full version. This new feature enables writers to collect a fee between 0 to 200RMB for a post. The preview needs to be no less than …
Single’s Day is over, money’s been spent, your boxes are on their way. Now it’s data analytics time! As a Single’s Day tradition, Alibaba displays the realtime shopping data on a large screen as part of the celebration. No surprise: it’s another record breaking year. 52 seconds, 1 billion RMB 6 minute 58 seconds, 10 billion RMB 2 hours 30 …
Early this year on April Fools Day, Alibaba released the concept video of the VR product called “Buy+”. In the video, consumers can have a real shopping experience in a virtual environment. Here are a few clips from the concept video: The video instantly went viral and got millions of views. Well, it turns out Buy+ was not just an …
